Week 6 - Storyboard.

Weekly Learning Outcomes

1. Create a visual sequence, which communicates the key moments and experiential qualities of the proposed spatial design.

2. Reflect on the design review and identify how to present the project narrative more effectively.

3. Develop a storyboard outline for the design proposal.

4. Identify key images needed and plan workflow.

5. Create a storyboard for the design proposal pitch that include 6 detailed views of the design project, including detailed site information.

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Week 6 Session 1; Draft Storyboard!

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Creating a base to draw on top of for the storyboard using Rhino and painted/textured a4;

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Decided to scan the prints I made into photoshop for the digital submission but realized that it looked better scanning and overlaying a blank painted piece of a4 looked a lot more clean and just better overall. The next step would be to do some quick, rough sketches to design the interior within Imperial Lane, and then creating the detailed drawings to overlay using photoshop.

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Quick sketches and brainstorming for interior design concepts

https://blog.artsper.com/en/lifestyle/where-function-meets-style-korean-interior-design/

Korean architecture is often centered around practicality, often out of the necessity of creative use of limited space. Simplicity, elegance, functionality and minimalistic sophistication are also key aspects of the desired look for Korean interior design. This is something I wanted to emphasize in my design due to the multifunctional brief I am placing into Imperial Lane. Imperial Lane is quite a long yet narrow space for the large scale events I plan to place within it.

Low level furniture is also a design choice which continues within Korean Interior design as a cultural tradition. Its a way to ensure that the rooms harmony isn't disturbed by any one piece of furniture or objects which stand out.

In traditional Korean 'hanoks' (which are traditional Korean style houses which were built and designed int he 14th century during the Joseon dynasty), there is a large emphasis on natural and organic materials such as bamboo, silk, rice paper, wood and tree pulp.

The paper pulp used with the wooden frames for doors and windows in Hanok's inspired me and my design. The transparent screen embodies the principle of functionality and style, as well as acting as a divide between private and public. The fabric hangings and screens dilute the harshness of the angular architecture through the provision of texture, as well as dividing the space into multiple zones - creating multiple small material events within the space.

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Storyboard 1: Fort Lane Installation; a preview/trailer for the space which awaits in Imperial Lane. I viewed it as an opportunity to show off one design aspect without spoiling the major plot/overall design.

Storyboard 2; Entryway; interactive panels which gradually transports you from the real world into the new immersive scene/space. The form of these panels have been taken from the black bars in the South Korean flag which symbolize 리 (fire)

Storyboard 3; During the day, Imperial Lane will act as an exhibition space showcasing works by a variety of contemporary South Korean artists through digital projections. These Korean - New Zealand artists who have all made their own unique journeys to Aotearoa, are actively helping to shape Aotearoa's art practices and soon to become art-history exploring the crossover between the two cultures. Seoul Shift will act as a platform to represent the diversity within Aotearoa's art crowd and contemporary artists.

Storyboard 4; The multifunctional interior will then transform the space into a cocktail bar by night, revealing a whole new narrative and interpretation of social entertainment. The screens and digital projections will act as a backdrop for a smooth scene transition into the night life and streets of Seoul, along with soju cocktails and Korean soul food to further enhance the sensual experience.

Storyboard 5;

Storyboard 6; Section view. (Not to scale)