Week 7 - Formative 1.
- ynj4284
- Aug 29, 2022
- 3 min read
Updated: Oct 11, 2022
Weekly Learning Outcomes;
Present and install the project works in studio space.
Develop project management plan.
Develop documentation of the designs for the Co-Design workshop.
Sue Kim (18027307) - Mid-semester Design Review
(WITH CAPTIONS)


I created two cinematic 'devices' which work around similar concepts of playing with reflections and light. Using reflective surfaces allowed me to distort the viewers perspective of the site, as the mirrors almost acted like a physical green screen projecting different aspects of their surroundings.
During the use of our cinematic devices, the strong winds made my device very unstable. This began to make me think; since Fort Lane is like a wind tunnel, I wanted to play with it in some way through softer textiles which would respond more dramatically to smaller changes in the environmental forces of the site.

My cinematic site sequence focused on capturing movement and change over time throughout the site, as well as how the site operates in response to the activity inside. I expanded and extended the light sources captured within the photographs I took by digitally blurring and smudging it throughout the frame; mimicking a fade-out shot/montage.
When combined with clear film, lightboxes and overhead projectors, I was drawn to the ghostly transparency which occured in the projections. The fine texture which appeared due to the texture on the plastic layer above the light source of the overhead projector mixed with the transparency of the film reminded me of tulle/mesh - leading me to my surface design.

This surface design in made me question the fine line between private and public, reminding me of the Korean concept of Pojangmacha's directly translating to 포장 (Po-Jang) - "to go" and/or "packaged", 마차 (Ma-cha) - carriage, which are mobile kitchens commonly found scattered throughout the busy streets of Seoul. They are modest, concentrated, safe spaces in which the public are free to walk in, pass, eat, chat, drink and enjoy the evening. This aligned with the characteristics of Imperial Lane - an intimate and private space within one of the busiest and open areas of Auckland CBD. Both offering the opportunity to explore and challenge the boundaries between public and private which affect both spatial properties and human behavior(s).
I’m pushing forward a softer design into the site through the projection of light, shadow and movement - creating different force fields which are moving through the space. The existing site of Imperial and Fort Lane is both heavy and dense, consisting of opaque glass, steel, brickwork, timber truss, stone and dilapidated concrete. This provides a solid foundation to act as a backdrop for the softer and more delicate atmospheric narratives my sequence of spatial experiences will bring into the site. A solid container with an uncontainable interior within.

Storyboard 1: Fort Lane Installation; a preview/trailer for the space which awaits in Imperial Lane. I viewed it as an opportunity to show off one design aspect without spoiling the major plot/overall design.

Storyboard 2; Entryway; interactive panels which gradually transports you from the real world into the new immersive scene/space. The form of these panels have been taken from the black bars in the South Korean flag which symbolize 리 (fire) and 감 (water).

Storyboard 3; During the day, Imperial Lane will act as an exhibition space showcasing works by a variety of contemporary South Korean artists through digital projections. These Korean - New Zealand artists who have all made their own unique journeys to Aotearoa, are actively helping to shape Aotearoa's art practices and soon to become art-history exploring the crossover between the two cultures. Seoul Shift will act as a platform to represent the diversity within Aotearoa's art crowd and contemporary artists.

Storyboard 4; The multifunctional interior will then transform the space into a cocktail bar by night, revealing a whole new narrative and interpretation of social entertainment. The screens and digital projections will act as a backdrop for a smooth scene transition into the night life and streets of Seoul, along with soju cocktails and Korean soul food to further enhance the sensual experience.

Storyboard 5; Additional perspective shot.

Storyboard 6; Section view (Not to scale).
Additional Context for Mid-semester Design Review.

Rough drafts and sketches of design for storyboard.

Some of the Korean Kiwi Artists who's works will be displayed during the day through digital projections.
Surrealism which she considers as a process of exploring and mapping her psyche. Inspired by memories of her childhood split between two cultures, favorite toys, traditional festivals, Korean sweets, revisited dreams, memories and events. She immigrated to NZ when she was young.
Korean-born New Zealander. Multidisciplinary artist, majoring in print making. She touches on various subject matters like racism, consumerism and sustainability but her main passion has been about the life of underprivileged people in our society.
New York based Korean New-Zealand artist. She is famous for her 3D digital animation, digital and sculptural p[performance platforms.
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